KYIV
INTERNATIONAL
INSTITUTE of
SOCIOLOGY
sociological and
marketing
research
tel. 537-3376
office@kiis.com.ua

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19
april
2021
Which mobile applications are the most popular?

The most common mean of communication is Viber, which is used by 66% of respondents. The second most popular is Facebook Messenger - 35%. In third or fourth place are Telegram (used by 24% of respondents) and WhatsApp (21%). 

Not very popular messaging channel was Twitter, the capabilities of which are used for such purposes by only 6% of respondents. However, almost a third of Ukrainians (27%) do not exchange messages from a mobile phone in any of the above applications.

4
march
2021
What to present women on March 8?

Compared to 2019, the number of women who would like to receive a romantic trip from men has almost tripled (from 5% to 13%) and twice as many men plan to offer it (it was 5%, it became 10%), however, the number of those wishing flowers as a gift decreased slightly (from 23% to 18%).

The biggest discrepancy between women's desires and men's plans (potential "disappointments") by two points is the care, attention and kind word that 16% of women want to receive and would like to provide only 8% of men, and the romantic trip that 13% of women want to go on, and only 10% of men plan to make just such a gift.

17
december
2019
Attitudes of the Ukrainians to the gambling legalization: December 2019

According to the survey, 62% of respondents know that in the parliament simultaneously there are several draft laws on the legalization of gambling.

At the same time, to the question "Do you support the legalization of the gaming industry?", 56% said they did not support it at all. Another 19% of respondents support the legalization of gambling but only if the special gaming zones or localized sites will be designated for this purpose. Also, 18% of respondents fully support the legalization of gambling.

5
november
2019
Buying airline tickets and attitude to airline companies: September 2019

9.6% of respondents have had experience in purchasing airline tickets in the last 1.5 years (7.1% of them have purchased tickets with international connection, 1.6% - with the connection within Ukraine, 0.9% - with both international and domestic connection).

Among those who have experienced the purchase of airline tickets (that is, among 88 respondents who said they have purchased airline tickets in the past year and a half), 57.6% say that low fares are the most important factor in choosing an airline, 25.5% mention high level of service, 14.8% mention punctuality.

11
june
2019
16-а церемонія вручення нагород переможцям щорічного конкурсу «Фаворити Успіху»

12 червня в столичному театрально-концертному комплексі Freedom Hall відбудеться 16-а церемонія вручення нагород переможцям щорічного конкурсу споживацьких уподобань і експертних рекомендацій «Фаворити Успіху».

На черговій щорічній церемонії будуть вручені золоті медалі найкращим торговим маркам товарів і послуг країни, столичним закладам, засобам масової інформації та молодим зіркам українського шоу-бізнесу. Бренди-переможці, які стали №1 у своєму напрямку діяльності та іменовані Фаворитами Успіху, були визначені в результаті всеукраїнського дослідження народних уподобань, яке тривало протягом усього минулого 2018 року.

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